Ace Your Social Media Game
Posted inSocial Media

Ace Your Social Media Game

[vc_row][vc_column][vc_column_text css=".vc_custom_1619166470781{margin-bottom: 0px !important;}"]Are you aware that over 80 per cent of businesses today have dedicated personnel that are tasked with managing the company’s social media footprint? What makes this…
Branding Strategy – The Game Changer
Posted inBranding

Branding Strategy – The Game Changer

[vc_row][vc_column][vc_column_text]Branding and Brands are words which are commonly thrown around nowadays. Every business is trying to boost their own confidence through available social channels by projecting themselves bigger than they…
Importance of color schemes in branding
Posted inBranding

Importance of color schemes in branding

[vc_row][vc_column][vc_column_text]Colors of a brand are one of its most crucial elements. Comprehending the influence and importance of color is the key to good branding. Branding conveys meaning, but only when…
Metaphors : Powerful tools for Branding
Posted inBranding

Metaphors : Powerful tools for Branding

[vc_row][vc_column][vc_column_text]Metaphors are words used for comparing one thing to another or expressing the characteristics of the object. The pairing of words creates a metaphor that shapes understanding and expectations. And…
The YIN & Yang in Branding
Posted inBranding

The YIN & Yang in Branding

[vc_row][vc_column][vc_column_text]The Yin and Yang principle might be one of the oldest Chinese philosophies which found acceptance worldwide due to its rationale and practicality; and rightfully so. After all, opposites do…